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Kriti Sanon’s Hyphen Crosses ₹400 Cr in Just 2 Years, A Digital-First Beauty Brand That’s Winning Big
JCPenney’s “Back to It” Wants to Make Back-to-School Shopping Cool Again
Jordan Brand Just Dropped a Full-On Basketball Musical, And It’s Actually Fire
Indian Railways’ ‘Lucky Yatra’ Turns Train Journeys into Surprise Wins
Indian Railways has launched ‘Lucky Yatra’, a gamified campaign that adds...
Ugaoo’s Mother’s Day Campaign Says It Right: Moms Come in All Forms
This Mother’s Day, plant brand Ugaoo isn’t just gifting greens, it’s...
Sephora Doubles Down on Skincare with Bold, Multichannel Push
Sephora is making it crystal clear: it’s not just a beauty...
818 Tequila Taps NASCAR to Shift Gears in Cultural Marketing
818 Tequila, co-founded by Kendall Jenner, is driving into new territory,...
Pantene Turns TikTok Virality Into a Haircare Collection
When influencer Alix Earle casually mentioned her favorite Pantene products in...
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Kriti Sanon’s Hyphen Crosses ₹400 Cr in Just 2 Years, A Digital-First Beauty Brand That’s Winning Big
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Kriti Sanon’s skincare brand Hyphen has achieved a major...
JCPenney’s “Back to It” Wants to Make Back-to-School Shopping Cool Again
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JCPenney is leaning hard into its ongoing brand revival...
Jordan Brand Just Dropped a Full-On Basketball Musical, And It’s Actually Fire
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For its 40th anniversary, Jordan Brand didn’t just release...
Samuel L. Jackson Becomes the New Face of adidas Superstars, And It’s as Iconic as You’d Expect
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adidas Originals just tapped Samuel L. Jackson to front...
Timothée Chalamet Just Said the Rarest Sentence in Advertising: “Mangelwurzel”?
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Cash App has dropped its latest ad featuring actor...
