Campaign Highlights

Ugaoo’s Mother’s Day Campaign Says It Right: Moms Come in All Forms

This Mother’s Day, plant brand Ugaoo isn’t just gifting greens, it’s...

Sephora Doubles Down on Skincare with Bold, Multichannel Push

Sephora is making it crystal clear: it’s not just a beauty...

818 Tequila Taps NASCAR to Shift Gears in Cultural Marketing

818 Tequila, co-founded by Kendall Jenner, is driving into new territory,...

Pantene Turns TikTok Virality Into a Haircare Collection

When influencer Alix Earle casually mentioned her favorite Pantene products in...

Samsung & BBDO Bangkok’s ‘Don’t Lose What AI Can Save’ Campaign: A Quirky Take on Energy Conservation

Samsung, in collaboration with BBDO Bangkok, has launched a whimsical campaign...
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Cashify’s “Phone Wala Shagun” Campaign Reframes Wedding Traditions

Cashify’s new campaign, “Phone Wala Shagun,” adds a digital...

Cathay Cargo’s “Flying Ark” Campaign Highlights Premium Animal Care

Cathay Cargo and Leo Hong Kong have unveiled a...

BMW Motorrad’s “Throttle Therapy” Turns Digital Detox Into a Full-Throttle Escape

Forget screen time limits or meditation apps, BMW Motorrad...

Indian Companies Rank Innovation High, But Few Are Ready

In 2025, 95% of Indian firms place innovation in...

Adani Emerges as India’s Fastest-Growing Brand in 2025

Brand Finance’s 2025 ranking names Adani Group as the...