Newsroom

JioStar vs YouTube: Can India’s New OTT Giant Take the Crown?

The merger of Reliance’s Viacom18 and Disney Star has birthed JioStar,...

Unlocking India’s Digital Goldmine: Why Brands Are Betting Big on the Creator Economy

India's digital landscape is undergoing a seismic shift, and at the...

Instagram Launches “Edits” App for Pro Video Creation on the Go

Instagram has released "Edits," a new, free standalone app packed with...

Tira Goes Beyond Beauty with Bold New Merch Drop

Tira, Reliance Retail’s beauty platform, is stepping out of the makeup...

YouTube Dominates India’s Booming OTT Market, Which Reached ₹37,940 Crore in 2024

India's Over-The-Top (OTT) market is experiencing explosive growth, reaching a staggering...
spot_img

Popular

Cashify’s “Phone Wala Shagun” Campaign Reframes Wedding Traditions

Cashify’s new campaign, “Phone Wala Shagun,” adds a digital...

Cathay Cargo’s “Flying Ark” Campaign Highlights Premium Animal Care

Cathay Cargo and Leo Hong Kong have unveiled a...

BMW Motorrad’s “Throttle Therapy” Turns Digital Detox Into a Full-Throttle Escape

Forget screen time limits or meditation apps, BMW Motorrad...

Indian Companies Rank Innovation High, But Few Are Ready

In 2025, 95% of Indian firms place innovation in...

Adani Emerges as India’s Fastest-Growing Brand in 2025

Brand Finance’s 2025 ranking names Adani Group as the...