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Samsung Ads Rolls Out Interactive TV Ad Formats to Boost Viewer Engagement

Samsung Ads is taking a bold leap into the future of...

LinkedIn Doubles Down on Video with New Ad Offerings

At NewFronts 2025, LinkedIn made a bold move, expanding its video...

TikTok Doubles Down on Live, Culture, and Commerce at NewFronts 2025

At NewFronts 2025, TikTok made one thing clear: the future of...

India’s Digital Ad Market Set to Soar to ₹957 Billion by 2027

India's digital advertising landscape is experiencing remarkable growth. According to EY's...

AI in Media: A 10% Revenue Boost and 15% Cost Reduction, Says EY

The media industry is riding the AI wave, and the payoff...
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JCPenney’s “Back to It” Wants to Make Back-to-School Shopping Cool Again

JCPenney is leaning hard into its ongoing brand revival...

Jordan Brand Just Dropped a Full-On Basketball Musical, And It’s Actually Fire

For its 40th anniversary, Jordan Brand didn’t just release...

Timothée Chalamet Just Said the Rarest Sentence in Advertising: “Mangelwurzel”?

Cash App has dropped its latest ad featuring actor...