July 5 , 2025
Campaign HighlightsVogue Eyewear Welcomes Shahid Kapoor to the 'No Rules Club'

Vogue Eyewear Welcomes Shahid Kapoor to the ‘No Rules Club’

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Vogue Eyewear has announced Bollywood actor Shahid Kapoor as its new brand ambassador in India, joining Taapsee Pannu in a bold new campaign that champions individuality, authenticity, and self-expression. 

Campaign Highlights:

  • Concept: The campaign introduces the ‘No Rules Club,’ emphasizing that style is a personal journey, not confined by norms. 
  • Setting: A modern, gallery-inspired space serves as the backdrop, symbolizing that both art and style thrive in freedom. 
  • Message: The film portrays Shahid and Taapsee engaging in playful banter and introspective moments, reinforcing the idea of living life unencumbered by expectations.

Key Takeaway:

Vogue Eyewear’s latest campaign underscores the brand’s commitment to celebrating personal style and self-expression, inviting individuals to embrace their unique identities without constraints.